Make sense of managers like never before!

The biggest problem with being a football manager is that everybody else judges your work from their own perspective.

Maybe not for much longer.

Here's what to Expect


Discover key phrases in post-match interviews that reveal how the mind works


Marvel at the significance of moments you might have previously considered trivial


Gain a fresh perspective from the re-telling of big events in Premier League history


Learn to categorise tactics and team selection based on a manager's cognitive functions

Hot topics covered...

  • Why is Pep Guardiola always one step ahead in any tactical battle?
  • What compels Marcelo Bielsa to spy on his forthcoming opponents?
  • Why should Mauricio Pochettino be regarded as the guiding example for the next generation?
  • What drove Chris Wilder's amazing transformation from League Two journeyman into buccaneering Premier League newcomer?
  • What enabled Gareth Southgate to bring a divided nation together as one during Russia 2018?
  • And just what exactly did Zinedine Zidane do to land those three consecutive Champions League titles with Real Madrid?

Find out all of this and more in this mind-blowing perspective on the men in the dugout

About the Author

Mike Holden

Mike Holden has profiled football managers as a freelance journalist for more than a decade, putting their methods and leadership styles under the microscope for the likes of FourFourTwo magazine and the Racing Post.

It was a passion that triggered a deep interest in social psychology, ultimately taking him to Los Angeles and Washington DC on intensive Personality Hacker training courses studying the finer points of the Myers-Briggs typology system.

This book is the culmination of his journey to becoming a certified profiler and achievement coach. His next ambition is to work alongside out-of-work managers, guiding them on their personal development and back into employment.

What the Experts Say

“I’ve long been a fan of Mike’s original thinking in psychology and the profiling of managers. Everybody has an opinion on football nowadays but it’s important to separate the wheat from the chaff – and Mike does that in such a unique way.”

Mark Langdon

Racing Post

“What Mike does is unique. The personality profiling is something that simply no-one else is doing anywhere, and that allows him to draw conclusions about possible upturns or downturns in future performance that numbers alone won’t spot.”

Nick Goff

Professional gambler

Kindle price £5.99...

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